Brand is what you say about your nonprofit. Conversely, reputation is what others say about your nonprofit. A nonprofit's reputation is its most valuable, yet intangible, asset. CNPE members learned this during last month's "CNPE Power Hour."
How does a nonprofit executive enhance and advance their valuable reputation, while safeguarding its image in the face of challenging times or a crisis?
One of the most difficult challenges for a busy nonprofit executive is to dedicate quality time to think broadly, plan, and prepare. Join your fellow nonprofit leaders for a tactical and comprehensive workshop and rich discussion on topics critical to your organization's future.
The key takeaways you will capture from this workshop will help you safeguard your organization's reputation while preparing for today's all-too-common crises - by helping you stockpile goodwill within the community.
President and Chief Reputation Officer Casey Boggs at Louisville's ReputationUs will facilitate this 3-hour workshop to help organizations simultaneously identify and prepare for issues including:
- cyberattacks
- employee malfeasance
- financial distress
- violence or crime
- social media controversies
Boggs is a highly rated and respected speaker specializing in reputation management and crisis mitigation for businesses and nonprofits. As an organization's image can change in the blink of an eye due to a crisis, this engaging workshop with your peers will outline actions to take to enhance, advance, and protect your nonprofit's reputation BEFORE a crisis defines your nonprofit's reputation.
Instructor:
Casey Boggs, ReputationUs's President and Chief Reputation Officer
We don't want costs to prevent our members from attending our events. Financial assistance to our programs is available to CNPE members. If you are interested in applying for a scholarship, please submit a request on our online application. If membership fees are also a hardship, financial assistance for that is also available. Please contact Candace Cook at ccook@cnpe.org, Membership Coordinator, to discuss scholarships for membership.
Please see our Policies for Events and Refunds. By registering for this event, you are agreeing to those policies. They cover topics including how we address Covid-19 issues, payment for events, returns, substitutions, cancellations, and details for both virtual and in-person events. One policy stipulates that we can use event-based pictures of you and videos that include you in our marketing materials.
