Webinar: Google Analytics -- Day 3

When

Thursday, February 18, 2021 1:00PM - 2:30PM EST

Where

Webinar

Phone: (502) 315-2673

Event Details

Registration for this training has closed. Please check back for additional classes from Tech Impact.

Google Analytics is a powerful tool that can be overwhelming at first glance. This three-session workshop series will help nonprofit leaders understand Google Analytics and incorporate the insights it can provide into all aspects of their organizations, from understanding audience segments to marketing channel impact, program viability and efficacy, and more.

By the end of this course, attendees will be able to:

· Understand how to navigate through Google Analytics and Google Tag Manager, pull basic reports, and create custom reports.

· Set up conversion goals, build custom segments, and report on audience performance.

· Use Google Analytics to better understand the contribution of marketing efforts to organizational goals.

· Track program performance and popularity.

Scholarships are not available for this training.

Hosted By

Tech Impact